As my country’s consumption upgrades continue to accelerate, especially with the advent of the era of quintessential consumption, consumers have entered an era of more stringent quality requirements. Therefore, the mid-to-high-end rice market has rapidly expanded, and the competition in the rice market has entered an era of brand competition. In such a quality brand revolution, the color sorter, as the key quality control equipment for rice processing, has been given a brand new mission. The change of identification and sorting technology from the age of color sorting to the age of quality sorting is imminent. As a traditional agricultural county, Shuyang has a cultivated area of 2.04 million mu. Its natural advantages and abundant water and soil resources have bred high-quality rice resources, especially in Gaoxu Town, Shuyang, which has a history of nearly a thousand years of rice cultivation. The soil has the unique advantages of alkaline rice planting, and the rice produced is crystal clear in color and beautiful in appearance, just like a pearl. In 2015, the successful trial planting of "Gaoxu Alkaline Rice", the steamed rice was fragrant and smooth, with a sweet taste; the rice porridge was sticky, soft and glutinous, and the rice soup was thick, green and white, and rich in nutrients. On June 24, 2019, the Ministry of Agriculture and Rural Affairs of the People's Republic of China officially approved the implementation of the registration and protection of geographical indications of agricultural products for "Gaoxu Rice". The long history of rice planting in Gaoxu Town gave birth to a splendid rice culture. The reputation of "the fragrance of rice flowers is everywhere, and the guests are welcome with smiles". In the 51st chapter of "The Marriage of Flowers in the Mirror", the novelist Li Ruzhen of the Qing Dynasty described the people in the Gaoxu area who were willing to do good things and regarded rice as a "fairy" thing. This issue of "Entering the Cloud Vision of Color-sorting" allows us to walk into Shuyang Gaoxu, Shuyang Xinwang Rice Industry and Shuyanggu Xiangyuan Rice Industry, and explore the quality brand story behind the world-renowned "Gaoxu Alkaline Rice". Recognition and sorting technology changes under the consumption of new food generation.

No matter how low the price is, the bottom line of food safety cannot be exceeded

In recent years, rice-based grain and oil products have "freshly touched the Internet". The Internet has brought rice sales into a whole new world. Of course, there are high-priced channels and low-priced platforms. Seeing many low-priced rice online, there are although many rice companies are aware of the various reasons for the low prices, they still feel that "this does not seem to be consumption upgrade but consumption degradation", but in fact, if we can conduct more in-depth research and understanding, we will find that even if it is low-priced platform sales have far stricter controls on foreign body risks than in the past. Therefore, more and more rice companies have upgraded their production lines with "foresight". One of the necessary machines is the infrared color sorting machine for foreign matter sorting. From this, the color sorting moves from color recognition sorting to material recognition sorting. 

From sieve to selection is not just a matter of broken rice

Traditional rice grading uses white rice grading sieves for sieving, but now more and more rice companies use identification and sorting equipment for selection and grading. In addition to identifying the "digitalization" or "digital intelligence" capabilities of the sorting equipment. More importantly, it surpasses the super power of white rice grading equipment, such as the ability to sort mixed indica and japonica rice, the mixed sorting of different varieties of indica rice, and the mixed sorting of different varieties of japonica rice. This is something that traditional rice grading equipment cannot achieve, but it is a problem that many rice companies are facing to solve. Of course, there is a deeper reason, which is the essence of consumerism of the elite consumers. These consumers are leading our consumption to further upgrade, making consumption shift from "quality consumption" to "essence consumption." They have a unique taste and taste for every detail of consumption, which of course also includes the requirements for the control of the heterogeneous rate of the finished rice product and the control of the crushing rate. In the past, many rice industries may think that a small amount of heterogeneous rice is irrelevant. First, it was not intentionally mixed in. Second, because of the existence of the phenomenon of rice planting and falling rice and the possible mixing caused by the purchase, storage and transportation, there is also It is inevitable that there will be mixing in the process of changing varieties, which is not a value but a reason for consumers. Therefore, color sorting must move from color recognition sorting to shape recognition sorting and variety recognition.